Category: The Trade

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“Furuno Connections” Season 2 delivers a head-to-head product shootout among the industry’s four major players!

“Furuno Connections” is back, and Furuno is bringing something very special for Season 2. They’ve outfitted four boats with complete electronics packages, one from each of their major competitors and one with NavNet TZtouch3, and they are taking you out on the water to put all of these systems through their paces in a head-to-head product shootout! …

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Marine Vendors Join Forces for Nineteen For 19 Fundraiser

Nineteen companies who make marine-related merchandise have come together to raise money for those affected financially by the coronavirus pandemic. Nineteen for 19, organized by ugo wear, a maker of waterproof electronics cases, is a fundraiser to benefit Modest Needs Foundation, a nonprofit that provides emergency relief for individuals and families in need…

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Raymarine: Torture tested

Raymarine owners can get underway with the confidence in knowing their electronics will perform in extreme conditions. Why? Because Raymarine electronics are literally tortured in the company’s very own Environmental Test Center in the UK, where they are subjected to hard drops, prolonged vibration, extreme temperatures, wireless emissions, relentless rain and spray, full submersion, and the simulation of months at sea inside a salt mist chamber.

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FLIR may sell Raymarine, don’t jump to conclusions

Last Thursday, Soundings Trade Only published “FLIR evaluates Raymarine sale” and resulting rumors about Ray’s troubled state are probably circulating already. Business must be bad if a sale is publicly contemplated, right? But the details of FLIR’s announcement only suggest that Ray is a small slice of a very large operation which thinks it can find more growth in other markets. Moreover…

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18 Products Receive 2020 Innovation Awards, Honored During Miami Boat Show’s Innovation Breakfast

The NMMA and Boating Writers International (BWI) honored today winners of the 2020 Progressive Insurance Miami International Boat Show Innovation Awards, recognizing exceptionally groundbreaking new consumer marine products. The Awards were presented during the boat show’s annual Innovation Breakfast, held at the Rusty Pelican on Virginia Key. This year’s program evaluated 71 products across 21 categories. The judges ultimately selected 18 winners.

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Sea Ray SLX-R 400e in Vegas & is the “helm of the future” Navico ID?

I think it’s neat that Brunswick showed off its latest marine technology at the huge Consumers Electronics Show (CES), though it’s a bit disconcerting to see the lowercase-“e”-for-electric model designation on a sport boat with three 450hp internal combustion engines hanging on its stern. But then again, the electric component of the Sea Ray SLX-R 400e really is a valuable concept that deserves more attention from all sorts of boaters…

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Inside the DAME Design Awards, and a lovely TBS Electronics battery switch

METSTRADE opens next week at the huge RAI Amsterdam Convention Center, which also owns the show. I again look forward to joining a global crowd of marine equipment folks amidst a forest of manufacturer stands and other exhibits. But actually I already spend two October days in a RAI warehouse with fellow jurors carefully examining an interesting selection of new gear, and the goal of this entry is to shed some light on the DAME Design Awards choices that resulted…

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2019 IBEX Innovation Award Product Winners Announced

The 2019 IBEX Innovation Awards, managed by the National Marine Manufacturers Association (NMMA) and judged by Boating Writers International (BWI), were presented at the International BoatBuilders’ Exhibition and Conference (IBEX) during the annual Industry Breakfast on Tuesday, October 1st. Eight BWI judges with various technical backgrounds in boating selected the new product winners from over 100 entries submitted by marine trade companies – the largest program to date…